I hope you’ve got your tickets booked! There’s just over 3 weeks to go now until we get together with How-Do to host our Reputation Management seminar on the 7th May! Being the kind people that we are, we’ve decided to extend the offer of the early-bird discount for one more week, so hurry up! This week, I am going to be profiling Rob Brown, Managing Director of Staniforth. Background Rob is a graduate in Economics & Politics from the University of York. He spent a year in independent radio before joining Staniforth PR, working on Rowenta, ICI and Oddbins. Rob set up his own media PR business in the 1990s, with Granada Television, Channel Four and Endemol amongst the clients. His business was acquired by Leedex and Rob was appointed Managing Director of Leedex GTPR’s Manchester office. During this time he was also Chairman of the Institute of Public Relations in the North West. Rob joined McCann Erickson in 2001 to set up their PR division working with Aldi, Peugeot, the Department of Health and numerous NHS organisations where he specialised in strategic communications for public health and dietary campaigns. He is a regular visiting lecturer in PR at Manchester Metropolitan University and is a Fellow of the Chartered Institute of Public Relations. In 2008 Rob returned to Staniforth, now part of the TBWA group, as its UK Managing Director responsible for its offices in Manchester and London. He works with companies and brands that include M&S, Nissan and Kellogg’s. He is also the author of “Public Relations and the Social Web” published by Kogan Page on April 3rd this year. The Presentation Rob will be discussing the PR Challenges of the Social Web, including how reputations can be affected by social media, the impact of UGC and how reputations can be built and lost. Tickets are still available at the early-bird rate of £95 + VAT – offer ends Friday 17th April. Book Now!