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Building Online Communities Round-up

This seminar topic was successful in both Manchester and London with the small groups engaging well with the presenters and leaving with a greater knowledge of how to approach and manage what is being said about their brands online.

The presenters for these seminars were Jon Keefe, Gez Daring, Simon Rogers and Dominic Sparkes who all did a great job of teaching the attendees how to manages their online communities.

The presentation slides from the events can be found on the event pages:

Our next seminar topic is B2B Digital Strategies, for more information check our upcoming events.

Social Media Masterclass Round-up

The Social Media Masterclass was a great success. This was a special event with the usual seminar in the morning but this time followed by a workshop in the afternoon which was a sell out.

The group was very engaging and found the workshop extremely helpful and communicated well with the presenters who did an amzing job at sharing their knowledge.

Slides of the presentations and more information about the event can be found at the Social Media Srategies page.

Video on the Net Round-up

The first topic of our 2010 schedule, Video on the Net, is now complete and we would like to thank everyone who attended.

We had a great turn out in London, with some big name brands attending. All the attendees left the seminar with a greater knowledge of how to effectively use online video to engage with your customers.

The slides and presentations for the event are available to view here and below is a montage of the event.

Our next seminar topic is Social Media Strategies Masterclass consisting of both a seminar and a workshop. This event will be taking place in both Manchester and London.

2010 InBlackandWhite Schedule

Not only have we got a fresh new look and website but with the re-launch of the InBlackandWhite brand comes a new list of exciting seminar topics covering a wide variety of digital subjects for 2010. There are a few details below but for the full list of event view the upcoming events section.

Video on the Net

Video is the perfect way to increase user interaction with your site and can communication a lot of information in a short period of time.

This seminar will help you understand why video should be a vital part of your marketing strategy, how to produce videos that are tailored for online and finally what to do with your video once you have it.

The seminar will take place in:

Social Media Strategy Seminar & Workshop

Whether you’re new to Social Media or have tested the water but don’t know how to take the next step, this seminar is for you.

Social Media Marketing is going from strength to strength and if you’re not part of it you’re being left behind. Big name brands are using social media as a vital part of their marketing and are taking advantage of the huge benefits it offers.

Social Media Strategy isn’t just about setting up a Twitter account and tweet a couple of times a week. Instead you need a clear, well structured strategy and this seminar will teach you know to do this.

The seminar will take place in:

Building Online Communities

Building a strong community around your brand can produce amazing ROI. By building a community, people are able to talk about your brand to their friends and other people. Done properly this can provide you with cost effective exposure to audiences that might not be accessible through other channels.

The seminar will take place in:

B2B Digital Strategies

In order to grow business online, B2B companies need to create efficient Digital Strategies to produce a healthy ROI when done correctly.

This seminar will give you everything you need to use to attract, convert and retain customers in the B2B sector.

The seminar will take place in:

Future Digital

Martin Bryant Presenting Geolocations

The Digital World is a fast moving industry and it is utilized best by those who keep up to date and at the forefront of developments.

This seminar will cover the latest developments in the industry, social media and technology that can benefit your company.

The seminar will take place in:

Not What You’re After?

We hope to have something for everyone with our 2010 programme, if there isn’t what you’re after then why not suggest a topic by leaving a comment or alternatively get in touch and we’ll see if we can tailor a seminar or workshop to your specific needs.

09 Seminars have now finished

The 2009 seminars are now finished and we are now preparing for 2010. 2009 seminars featured topics such as the latest social media developments, buzz monitoring, iPhones, mobile marketing and more. For more information about past seminars you can view our archives in Events. Material from these seminars are available online in our Latest Media section. There you will find the presentation slides from all the speakers and videos from our seminars.

Coming in 2010

InBlackandWhite are going to be relaunching at the beginning of 2010 with a brand new website and fresh seminar schedule. Check back in the new year for the latest news about InBlackandWhite Seminars