Following the success of KMP’s Blogging Workshop, inblackandwhite.tv caught up with Craig to bring you an exclusive interview with the man himself! http://www.vimeo.com/2463615 In this video, Craig gives a brief introduction about himself and the work that he does, as well as discussing the purpose of the Blogging Workshops. As this is the second workshop that KMP has hosted, we wanted to find out where Craig’s enthusiasm for blogging stems from and why he sees blogging as such a valuable marketing tool. Craig also discusses the popular social media tool, “twitter” providing his thoughts on the best definition, as well giving his tips on how to find the best people to follow!

Yesterday we partnered with How-Do to hold our second Blogging for Business Workshop at the MDDA in Manchester. http://www.vimeo.com/2438103 Hosted by KMP’s Social Media expert, Paul Fabretti, as well as blogger and journalist, Craig McGinty the workshop was a great success and was enjoyed by everyone who attended. Despite the tricky weather conditions in Manchester after all the snow and ice, we were pleased to see that we had a 100% turnout for the second time.  There were representatives from a great variety of companies, including Kelloggs, SKV PR, the Co-operative Bank, and Superbreak Mini Holidays to name a few! Paul did a great job of hosting the workshop, starting off with an introduction to the background of blogging and using some case studies of how companies like Dell, Starbucks and General Motors have used blogs effectively.  In the second half of the workshop, Craig and Paul guided attendees step by step through the process of setting up a blog and how to write posts. KMP’s next event will be a Social Media for Beginners Workshop, which takes place on the 29th January in Manchester.

This Thursday we’ll be partnering with How-Do once again to host a Blogging for Business workshop, which will take place at the MDDA in Manchester. We first hosted this workshop at the beginning of October, and it proved to be so popular that we decided to run another one before the end of the year! The half-day workshop will be hosted by KMP’s Social Media Expert, Paul Fabretti along with journalist and blogger, Craig McGinty. In this hands-on and practical workshop, they will be guiding attendees through everything from the background of blogging, showing them how to set up their own blog, as well as how to communicate and engage with fellow bloggers! There are still a few places available for the workshop, so why not treat yourself before Christmas and pop along!