This seminar topic was successful in both Manchester and London with the small groups engaging well with the presenters and leaving with a greater knowledge of how to approach and manage what is being said about their brands online.
The presenters for these seminars were Jon Keefe, Gez Daring, Simon Rogers and Dominic Sparkes who all did a great job of teaching the attendees how to manages their online communities.
The presentation slides from the events can be found on the event pages:
The long-awaited presentation from Dominic Sparkes (Tempero) is now available and can be viewed below. Tempero kindly let KMP host our Social Media Marketing seminar at their offices in London, where Dominic also presented on the topic of Managing Online Communities.
For those of you who attended KMP’s Social Media seminar in London last week, you can now view and download the presentations.
Below you can find the presentation from Steve Richards at Huzu:
Tomorrow a few of the KMP team will be heading down to London as we host a Social Media seminar, which takes place on Wednesday 13th May.
The speakers for this are Dominic Sparkes from Tempero, Steve Richards from Huzu and Andrew Lloyd Gordon from e-consultancy. We previously hosted this seminar in February of this year in Manchester, and it was so popular that we’re taking it to London!
The theme of the seminar is social networks and online communities, and Dominic will open the seminar by presenting “How to manage Online Communities.” Steve will be discussing how organisations can use social networks successfully, and Andrew will round up the seminar by looking at how social media can be used in PR.
There are still tickets available for the seminar. If you would like to attend, please contact zoe@kmp.co.uk .
On Wednesday KMP and How-Do hosted a Social Media Marketing seminar at the MDDA in Manchester.
There was a great line up of speakers for the seminar, with Mike Antliff from Huzu and Dominic Sparkes from Tempero presenting for us for the first time, alongside KMP’s Chairman – Bill Daring!
It was really exciting to have some new speakers with fresh ideas and opinions speaking at the inblackandwhite seminars.
We had a great turnout for the event, with attendees from BJL, Blacks Leisure Group, The Co-operative Group, MoneySupermarket.com, and many more!
Bill opened the seminar and with a presentation on “PR 2.0 and the Social Media” where he gave an introduction to social media, whilst discussing the case for social media in PR. Bill’s presentation was formed on the basis that the majority of the UK’s population is now online – blogging, chatting, visiting message boards and exchanging news and views, and the introduction of web 2.0 and the implications of social networks have encouraged a change in marketing methods. Bill also talked about how we can track, manage and respond to brand buzz online.
Mike was up next, and he delivered a fantastic presentation which covered everything from the evolution of social media, the rise of the web, some of the most influential landmark sites, and highlights of the social media tools and applications contained within.
Last but certainly not least was Dominic, whose presentation was titled “Extend Buzz – spend less – managing online communities to drive success“. Dominic discussed the topic of moderation and community management.
To conclude the seminar, the 3 speakers then took part in a Q & A session, which gave the attendees the opportunity to ask any remaining questions they had about social media and the issues covered in the presentations.
If you have any feedback or comments about the event, then we’d love to hear from you! Just leave us a comment below!
Tomorrow a few of the KMP team will be heading down to London as we host a 
There was a great line up of speakers for the seminar, with Mike Antliff from